AI Insights · Timothy · January 2025
Q4 2024 Performance of Top Maps and Navigation Apps in the UK
Explore the performance of the top five maps and navigation apps in the UK during Q4 2024, with insights into downloads, revenue, and active users.
In the fourth quarter of 2024, the top maps and navigation apps in the United Kingdom showed varied performance across key metrics. Here's a closer look at how these apps fared.
OS Maps: Explore hiking trails from Ordnance Survey Ltd saw a fluctuating trend in weekly revenue, starting at approximately $173.6K and ending the quarter at $113.8K. Downloads peaked at about 14.9K in the last week, while active users rose from 407.9K to 433.5K, indicating increased engagement towards the end of the quarter.
TomTom GO Navigation by TomTom International BV experienced consistent weekly active user growth, reaching 74.6K in late December. Revenue varied slightly, ending at around $40.5K, while downloads remained relatively stable, peaking at 6.1K early in the quarter.
Circuit Route Planner, developed by Circuit Routing Limited, displayed a steady increase in revenue, hitting a high of $28.1K in late November. Downloads fluctuated slightly, peaking at 1.8K mid-December, while active users decreased from 3.4K to 2.6K by the end of the quarter.
Navionics® Boating from Garmin showed a declining trend in active users, dropping from 1.6K to 975. Revenue saw a similar pattern, starting at $16.8K and finishing at $14.9K, with downloads also decreasing over the quarter.
DelM8 UK Address Finder by DelM8 maintained a consistent revenue stream, peaking at $18.9K in late November. Downloads varied, with a high of 1.3K in early November, showcasing a stable yet fluctuating user interest.
These insights, sourced from Sensor Tower, highlight the dynamic nature of app performance in the maps and navigation category. For more detailed analytics, visit Sensor Tower's platform.
